Bram Cohen says the right things, and that political gift has saved his hide. By consistently and frequently
decrying unauthorized file-sharing, Cohen has aligned himself with the interests of Hollywood, even as his software
creation has facilitated unpaid movie downloads on a colossal scope. Repeated estimates assign one-third of
all Internet traffic to Bit Torrent transfers, and although there is no measurement of authorized vs.
unauthorized files, even a conservative assessment of infringing shares would be staggering.
Despite Cohen's valued contribution to quick and semi-anonymous file-sharing, and despite daringly producing his own
torrent search engine at Bittorrent.com, Cohen has coasted clear of
prosecution. Perhaps, recognizing him as a latter-day Shawn Fanning, Hollywood wishes to skip over the costly
litigative phase and go directly to the deal-making. Today saw the first installment of that deal. In a joint press
conference with MPAA chief Dan Glickman at the American Film Institute, Cohen
agreed to a platter of demands, while continuing to mouth the
platitudes that have spared him harsher punishment. the deal is that Cohen must facilitate any MPAA takedowns of
unauthorized tracking sites located via Bittorrent.com, and, furthermore, must block search results that link to
unauthorized content.
This is how I interpret what the MPAA really said today: "We could crush BitTorrent.com because it is functionally
identical to other torrent search engines that we have crushed. We want to be friends with Bram Cohen because he utters
politically correct statements. Therefore we are neutering his search engine instead of crushing it."
Two important points:
First, I don't anticipate the upcoming blocking to work particularly well, considering how dispersed is torrent
sharing. Remember the court injunction that required the original Napster to block unauthorized content? Napster simply
gave up without even trying. I speculate that this time, the deal is more important than the results; everyone knows
Cohen cannot block unauthorized search results, so much looking the other way will occur while the relationship
continues to build. At the moment, the Bittorrent.com search engine rolls merrily along, delivering plenty of
downloadable results for every movie and TV title I enter into it.
Second, who the heck uses Bittorrent.com anyway? With ThePirateBay and many other engines in operation, this
announcement is pure window dressing. It bookmarks a relationship between Cohen and the MPAA without making any actual
news.